Wednesday, April 18, 2012
Can You Do the Can-Can?
However...this ad is a little bit hysterical. Are they absolutely sure, for example, that those Saltines came out of a can? The text right under the picture says that they did, along with the wax beans, the beets, the chicken à la king and the tomato soup. And, of course, the peaches.
Everyone loved their cling peaches back in the 50s. I keep coming across these ads making cling peaches sound like a magic substance that worked its alchemy on any given social occasion - no picnic, no party, no grand dinner was complete without a series of unfortunate culinary events involving limp canned peaches.
Yes, I will actually show you some of them and maybe make a few remarks, too. Of course I will make remarks! But for today, let us ponder the soggy peaches as one element in a whole Canned occasion. The theme of which seems to be that all the dishes are round. You know, so that they echo the shape of the can lids. Except for those pesky, anarchic Saltines. I'm sure they didn't come out of a can, unless it was the Krispy Kan. That must be it.
The ad, by the way, is from 1945. And if you want to read all the riveting text therein (although it is easily summed up in the phrase "yay for cans") the big version is right here.