|Life, Dec. 11, 1939|
But Pep cereal will fix all your problems. Made from whole wheat, and manufactured by Kellogg's, starting in 1923. Fortified with many amazing vitamins. And since it's 1939 already, lady, you ought to know about Pep and its amazing properties.
The Little Rascals advertised Pep in 1928, posing with - I think it's a tuba. Oh wait - just looked it up. It is probably a sousaphone. Named for John Philip Sousa, the Victorian-era American bandleader and "March King" who composed many loud stirring tunes (including the one used in the opening of Monty Python's Flying Circus - that one is called "The Liberty Bell").
Not exactly what you want first thing in the morning. You want coffee and peace and quiet, right? Not a lot of excited children clustered around a large brass instrument. But maybe if you were eating a bowl of Pep you'd like it. Remarkable cereal, Pep.
|John Philip Sousa has a sharp hat but needs Pep!|
Pep wasn't as popular in later years and by the end of the 1970s it was discontinued.
The Little Rascals ad is from Wikipedia (so is my buddy John Philip) and the Superman button is from eBay here, where there are tons more of the pin buttons. They are really cute, and I wish I could find them in modern cereal boxes. I am sure it would pep me up no end. Especially if I was also drinking some coffee.